The Total Business Concept for an Enterprise Structure
Business Architecture definition
Architecture is a total concept for a structure.
Business Architecture is the total business concept for an enterprise structure.
The business architect is the designer of that total concept and supervisor of its realization.
Look for the Dragon1 open EA Method for more information about Business Architecture.
The Benefit of Business Architecture
A business architecture (total business concept) will unlock the potential of the enterprise.
Also, if culture and technology are handled correctly and if the strategy is aligned with projects (via the concepts that are part of the BA).