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The IKEA Business Model

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Business Modeling

Published on 29 Nov 2016

Creating the IKEA Business Model

IKEA is one of the biggest and most well-known companies worldwide.

How many people do you know who have never bought something from IKEA? Exactly. None!

As you see, we have created an example business model of IKEA. How did we do it, you might ask?

We have studied the publicly available information on the mission, vision, business idea, and business model of IKEA. This led to an insight and an overview of how we could model it.

Business Modeling by You

Dragon1 Business Modeling means sticking to five golden rules:

  • Draw the stream of goods
  • Draw the stream of money (in the opposite direction)
  • Draw the stations where things are done
  • Draw what is done
  • Draw the roles doing it

And there you have: your business model! Just follow the rules.

If you want to create your own business model, you might want to read this page on business modeling

Create a Trial Account

If you want to start modeling your business right away, create a trial account here and log in now!

We wish you lots of success and fun with it!

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